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Non-Profit

The soul of cause and effect and the basis for its creation, helping organizations attempting to make a difference has been its driving passion.

This has included producing a three day event to commemorate the 10th anniversary of the Rwandan Genocide at Harbourfront Centre in Toronto, an outdoor concert attracting an audience in excess of 80,000 people to support war affected children, a fundraising initiative to clear landmines rolled out to 34 countries and working on communications resources to change behavior associated with alcohol in key regions across the USA and Canada.

Along with the logistical elements of the above projects (media strategies, broadcast rights, talent acquisition, sponsorship, etc.), cause and effect has developed PSAs, EPKs, TV Commercials and miscellaneous video assets to build additional support.

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